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Post Info TOPIC: Letters for marketing, specific businesses


Expert

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Letters for marketing, specific businesses
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Hi Everyone,

I am about to do some marketing and thought I would target specific trades as oppose to sending out to random trades.  My question is when you do this do you send out a generic letter or to you adjust the letter according to the trade you are sending it to?

Like if I have experience of one specific trade would you put on your letter that you have experience in bookkeeping for that specific trade?

many thanks,

 



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Amanda



Senior Member

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Hi Amanda,

I would definitely say that you had experience for bookkeeping for that particular trade.

sorry its so short and sweet but I am doing daily bank recs and cash reports and its not my usual job.
covering for holidays

Elaine

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E Roscoe


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Yes, if you have experience of doing work for clients in that particular trade then I'd certainly highlight this. Although it may not really be necessary chances are that the client will feel much more comfortable. Good luck.

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Paul Cooper
London Bookkeeper


Expert

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Posts: 1991
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Thanks for the replies I am having a marketing day tomorrow so will start adjusting my letters to suit.

Many thanks,

__________________

Amanda

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