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Post Info TOPIC: New Student Resources Website - FREE ACCESS


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New Student Resources Website - FREE ACCESS
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I wanted to make you aware of an exciting free additional resource website which i am launching this week, the www.accountingstudentnetwork.co.uk

 

This website was created with the intention of providing a one-stop centre for additional information for studying, career development, IT updates, help guides and up to date news, in order to help students become the person they aspire to become!

 

I want this website to be all about you, your needs, and your questions answered; after all, it is your journey!!!!

 

The privacy policy is there, i must it more prominent later today.

 

It would be great to have your feedback on the site and let us know if there is anything we can add to it.



-- Edited by NME504 on Thursday 23rd of July 2015 04:21:57 PM

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         Natasha Everard

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Hi,

I would suggest giving people enough to get them interested before expecting them to join the site.

You cannot even access the about me page to read about yourself without joining up.

As a framework an excellent example of absolutely free resources (primarily for ACCA, CIMA, FIA, CAT and AAT) would be opentuition (www.opentuition.com) where you can access everything for free but cannot download the free manuals that you need to work along with the courses unless you sign up.

Also this site where anyone can see all of the forum (not BKN) resources without needing to be a member. Or Accountingweb which has a similar setup.

Even where sites are free you still have to entice people in as free is also a crowded market and people need to know the quality of what to expect before entering the site.

Another example of free resources where there is a payment element would be an Accountancy Age subscription where anyone can view all of the headlines and a set number of full articles each months but if you want to see more than the headlines and a handfull of reports you have to pay.

closing your site off to everyone before giving away enough to get peoples interest is I fear dooming it to failure.

Also worth noting that the site cannot be found by Google at all. You need to go through their process of registering your site with them. Might not end up on the front page of Google but it will end up on a page of Google which at the moment it doesn't appear to be.

So, is your site totally free? Are there hidden costs? Future costs? How are you making any money from it? What is your privacy policy? Will peoples email addresses be sold on? Will people be inundated with adverts or barraged with emailed offers?

This is your fifteen minutes full presentation to the site moment... Go.





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Shaun

Responses are not meant as a substitute for professional advice. Answers are intended as outline only the advice of a qualified professional with access to all relevant information should be sought before acting on any response given.



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Hi

Thank you for your comments.

This site is a free resources site. It is not to make money but to help assist students.
The site is no different to having a facebook group in terms of having a user name and password to log in i.e private groups where you are unable to see the information until approved to join. I will not be doing anything with the email addresses. It is purely an additional resource for students. ALL FREE!!

Initially it is an idea that i want to develop into a true resource for students only.

This is no hidden agenda here. I am a student myself and like helping others.

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         Natasha Everard

Bewitching Bookkeeping Services 

 

avatar?id=1621986&m=75&t=1491227326

Winner of the PQ Magazine

Editors Choice Award 2017 

 

 

 



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The sentiment behind your site is admirable.

The key question then is if everything is free and you do not need to do anything with peoples emails and members are not contributing to a forum type site, why do people need to sign up for the site at all? Why is it not just open to all?

If its just to know who uses your site then there is software out there that logs unique ip address visits (someone like Kris or Vince would be better to talk to about that sort of thing).

I appreciate that joining is no biggy but you will find that people don't in a market where they are not used to doing that with the alternatives (such as Opentuition... I assume that as a student you participate on that site?).

Its your site and you can do with it as you please but if it were mine I would actually use sites of those offering similar services as my yardstick rather than Facebook (Never used that myself but I assume that it's something like Linkedin)

We also have a sticky on this site to free stuff if your interested. See here : www.book-keepers.org.uk/t50282839/free-training-materials/

All the best,

Shaun.

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Shaun

Responses are not meant as a substitute for professional advice. Answers are intended as outline only the advice of a qualified professional with access to all relevant information should be sought before acting on any response given.



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"If its just to know who uses your site then there is software out there that logs unique ip address visits (someone like Kris or Vince would be better to talk to about that sort of thing)."

Did I hear my name? ;)

To monitor site usage, most decent hosts will provide site logs - these maintain details of every visitor, their IP address, the time, referral information (i.e. what they typed into a search engine to find the site), the pages they visit and so on. In their raw form, they aren't user friendly, but there are a variety of ways to analyse them. Indeed some hosting companies will include some form of analysis of the logs as part of the package (mine does) - and you can get software you can run yourself to analyse your logs; just search.

Another option is a third party analytics solution, such as Google Analytics. These typically require adding a bit of Javascript to your pages that pass to the analytics provider similar information to what would be found in your site logs. However, they aren't as good - because they aren't as complete: Too many pests like me, who either run a browser without Javascript or routinely block scripts (especially third party ones).

The best solution is to use something that works from your actual site logs.

Those are the alternatives, now I'll take it back to this new site:

I can easily see that it's built on WordPress - so the need to log-in doesn't (out of the box) provide any logging of which member is using the site anyway as far as I know, but it's possible that there are plug-ins that may do this.

I would therefore strongly suggest that if the content is free, and you have no legitimate need to be collecting email addresses, you do not lock that content behind a log-in and the need to register. There are a number of problems with doing that - I'll stick with the two main ones, though:

Firstly, Shaun mentioned that you need to get your site indexed on Google (and other search engines). The problem is that what they index is visible content. With just about everything on your site hidden behind that log-in, there's virtually nothing for the search engines to index. You will not get any decent search rankings, except for very specific phrases unique to the site, if there are any.

Secondly, depending on how you're handling registrations, you could either be opening yourself up to a lot of tedious work, or you could be opening yourself up to a false sense of membership numbers and/or a lot of tedious work. You will get a lot of bogus registrations - often bots - setting up accounts for blackhats of one type or another. So if you're approving them, you'll be doing this a lot and it becomes tedious, and you'll need to spot which ones are legit and which ones aren't. You won't always get it right.

And if you aren't approving registrations, the accounts will just get set up, and your membership numbers will seem much higher than they really are. The tedious work here comes if/when you decide to have a prune, deleting the accounts you think aren't legit. And again, you won't always get it right!

This problem also means that any boasts of membership numbers (such as the one in the bottom right corner of the home page) need to be taken with a massive pinch of salt.

Blackhats, btw, can mean spammers - with the goal of using comment forms on web pages to punt their wares - or it can mean people looking to exploit security holes in WordPress sites that aren't up to date, or which are using plug-ins that have exploits in them. They want to 'pwn' your website.

So unless you have a legitimate need for people to register and log-in to access content, don't do it. If the content is free, make it properly free.

Hum. Reading your first post again, I see you've mentioned about students asking questions, etc - so okay. You do still have the option of letting people register for additional content, or to comment on articles - though you'll also still have the two problems above if you do.

And now, being more critical, even if you do have a legit reason for the registration/log-in, you've gone too far with it. There are some things that you absolutely must have visible outside of the log-in. You've mentioned making your privacy policy more prominent, and that's one that needs to be accessible before sign-up. I'll leave it to you to figure out which others that might apply to.



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Vince M Hudd - Soft Rock Software

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Wow! Thank you so much for all your feedback which has been really insightful.

Google optimisation is not that important for this website as there is nothing to buy or sell. This website will be visible on related social media platforms and even though it's early days I am confident news will spread far and wide. This website is not for marketing purposes it is a student resource to help them achieve their goals and hopefully make their learning journey a much easier and enjoyable experience.

It's been a passion of mine for some time and I am so excited to finally be able to share what have learnt and more. There is a wealth of resources out there that students are unaware of. I am sure students will be happy to become a member so they can access resources, support, discounts and much more - all in one place.

I am working really hard to build partnerships with many different suppliers that will offer discounts for members. When a student becomes a member they will be able to access a members promotional code with discounts for supplies such as stationery, electronics and much more. It is then up to the member to contact the suppliers and at no point will their email address be provided to the suppliers or any other third party.

I do agree the registration process is fairly OTT and potential members need at least a snippet of the benefits before registering. Don't worry though I am now working with an IT expert who is going to help me with this today.

Thanks again for all your help and all the best.


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         Natasha Everard

Bewitching Bookkeeping Services 

 

avatar?id=1621986&m=75&t=1491227326

Winner of the PQ Magazine

Editors Choice Award 2017 

 

 

 



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Hi
The site looks very clean and well presented - well the front page does. I wouldnt go any further without wanting to read a bit more first - the privacy policy for one, then the 'about you' section plus one or two other bits before I would go giving away my email. (by other bits I mean for example - does the site actually contain 'stuff' that I will actual find useful or is it all a one page piece of fluff. Im sure yours isnt the latter but there are lots out there.

You mentioned that its no different to having a facebook group - but actually it is - Facebook provide access to lots of information about their site before you have to actually register. Notable is their privacy policy which it covers in great detail. There is a law governing what needs to be included and how it should be shown (including cookie's permissions if necessary) and this I dont think you cover in enough detail. A phone call to allay people's fears is not going to stand up in court! In addition, as a thought - are you registered with the ICO for holding that data. Also - Im assuming you have covered off any potential copyright laws for any content that you are including.

Site optimisation is exactly what you need to be looking at (and I dont necessarily mean paid for SEO, in fact far from it) but a website being visible via other platforms will not bring you in the numbers you could achieve by doing some SEO.

Great to see such enthusiasm and good luck with it but dont forget to cover off the legalities.



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 Joanne 

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You need a dummy email Joanne!!   I suggest gmail or gmx and just use it when you don't want peeps to know your real email.

The privacy policy is on the front page and can be read without logging in.  The lady is a level 3 student with Premier Training and has put together quite an interesting website.  Study resouces at the moment is mainly aat and I've not had time to go through it yet.  Mentoring for students has 6 or 7 clickable topics to peruse and again I haven't looked at the different topics

Self employment has a basic guide to starting up (even mentions ICO smile)  On employment there are topics covering office etiquette and interview tips amongst others.  All in all a good website imo which I'm sure can be improved content wise (eg more indepth of 

 



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John 

 

 

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Oh I have lots of those John! lol

The privacy policy doesnt cut it as far as the law is concerned Im afraid - needs more meat to it.



-- Edited by Cheshire on Saturday 25th of July 2015 10:59:47 AM

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 Joanne 

Winner of Bookkeeper of the Year 2015, 2016 & 2017 

Thoughts are my own/not to be regarded as official advice,which should be sought from a suitably qualified Accountant.

You should check out answers with reference to the legal position



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As Joanne says - that privacy policy isn't good enough. In fact, if that is the sum total of the site's privacy policy, why does it end with "Our full privacy policy may be found in our site" ? The policy has its own page, linked as the last item in the navigation menu (only available with Javascript - tut tut*), at http://www.accountingstudentnetwork.co.uk/privacy-policy/

Holy hotpants, Batman! That text IS the sum total of the privacy policy. The one on its own page actually says less, because it lacks the sentence I've quoted above!

Just generally browsing the site, I think it's a clumsy design, TBH - the main cause is that use of Javascript for basic navigation* - to open submenus - and the lack of any decent return navigation.

* Javascript should only be used where its needed - for things that can't be done in basic HTML and CSS. (For example, the slidey square puzzle. Dead easy, but always fun when you haven't done one in donkey's years!)



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Vince M Hudd - Soft Rock Software

(I only came here looking for fellow apiarists...)



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Morning John,

the comments were never about content, purely suggestion for the initially restricted interface.

There was of course also the more jaundiced wondering if this was yet another email harvesting site but I felt that responses allayed initial trepedations very quickly and everything after that from Vince and myself has only been attempting to help her to get her numbers up.

If your interested in this sort of material John try Opentuition resources for ACCA papers F3 Financial Accounting and F2 Management Accounting.

They are only fundamentals level papers aimed very much at the same level as AAT, FIA, CAT.

Many people use ACCA resources in order to pass AAT exams as they are free, there are more of them, are lot of the coverage of topics is more in depth.

Thats just an aside, whilst there are a lot of resources out there, there is always room for more and for some teaching others is the best way of learning oneself.

I wish the poster the very best with her site and hope many people get benefit from it.

kind regards,

Shaun.

p.s. your post fades to grey and then cuts off?

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Shaun

Responses are not meant as a substitute for professional advice. Answers are intended as outline only the advice of a qualified professional with access to all relevant information should be sought before acting on any response given.



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VinceH wrote:

As Joanne says - that privacy policy isn't good enough. In fact, if that is the sum total of the site's privacy policy, why does it end with "Our full privacy policy may be found in our site" ? The policy has its own page, linked as the last item in the navigation menu (only available with Javascript - tut tut*), at http://www.accountingstudentnetwork.co.uk/privacy-policy/

Holy hotpants, Batman! That text IS the sum total of the privacy policy. The one on its own page actually says less, because it lacks the sentence I've quoted above!

Just generally browsing the site, I think it's a clumsy design, TBH - the main cause is that use of Javascript for basic navigation* - to open submenus - and the lack of any decent return navigation.

* Javascript should only be used where its needed - for things that can't be done in basic HTML and CSS. (For example, the slidey square puzzle. Dead easy, but always fun when you haven't done one in donkey's years!)


 I could navigate round the site easily enough but have javascript installed so wouldn't have noticed any issues there.  But yes, if Javascript is the only way to navigate it's going to be a major stumbling block without it. 



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John 

 

 

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I for one, get why you want email addresses and for people to sign up. It's a fair exchange and the way that much of the market is going.

I set up a similar free resource for bookkeepers in practice and before I knew it I had to move to a dedicated server to handle the traffic, had to start buying software, addons and plugins. I then made the decision after it was suggested by members, to charge a small fee to those who wanted to contribute in exchange for bonus services.

The basic site is still free and those who pay get addons. Without collecting email addresses this wouldn't have been possible. It's also good to send the odd email about new articles and resources. I find that after sending an email I get a lot of visits from people who haven't been around for a while. Because there are so many site out there people can easily forget domain names etc. but by signing up you can use the email address to remind them.

I do agree with Shaun that you need to offer some tasters to entice people to sign up though.

Kris

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Morning Shaun, well afternoon now lol.

Sorry, my post wasn't intended as criticism of anything you or Vince had said, I was trying to give an insight of what was behind the "wall"  I'm a nosy bugger so I signed up smile

The text should have read

Self employment has a basic guide to starting up (even mentions ICO smile)  On employment there are topics covering office etiquette and interview tips amongst others.  All in all a good website imo which I'm sure can be improved content wise (eg more indepth of self employment although I'm guessing most AAT student's are likely to go the employment route.

Not sure how it came out larger or faded to grey but I had a problem posting it this morning (left it uncompleted overnight) so mucked it up somewhat.  Other plausible explanations are my computer running out of ink or listening to Visage when posting smile

Thanks for the pointers on other resources. I seriously need to make time for study, as I've put it off twice already.  October is my next start date with an aim to complete AAT in two years, then ideally progressing from there.

 



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John 

 

 

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I've now had a look at the site and I can see what Shaun is talking about.  You do need to use the carrot to get people to sign up.

That said, registered in April and already 2379 users, you clearly don't need our help!



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[Shaun commented that John's post fades to grey]

"or listening to Visage when posting"

Nice one. :)

And now I want to listen to it myself. Off to YouTube I go...

 



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Vince M Hudd - Soft Rock Software

(I only came here looking for fellow apiarists...)



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Well, that was fun - a nice little chain of 1980s brilliance. I needed that.

Now back to the plot:

"I could navigate round the site easily enough but have javascript installed so wouldn't have noticed any issues there."

Unless you are using an unusual browser, I think you mean "enabled" rather than "installed" - and more to the point, you probably mean that you don't have it disabled. In the majority of modern browsers, Javascript is a core feature (it needs to be in order to work within the DOM), not a plug-in you install afterwards, and it's usually not only enabled by default, but tends to need an add-on to disable it - or to provide selective control.

I'm just a funny bugger, so I run just such an add-on, deliberately blocking Javascript as a policy, allowing it on certain sites either provisionally or (later, if I decide it's necessary and I'll be visiting again) whitelisting it for those sites.

It can make visiting some sites for the first time a little inconvenient, but once you've got the balance right, it makes the web a much more pleasant experience: Some sites load and display faster, there are fewer intrusive adverts, there is less tracking and more security. Oddly enough, the first (speed) and the last two (tracking and security) are often a direct result of the second (adverts).

I don't object to advertising on websites, and don't run AdBlock, but some advertising is intrusive and gets in the way of the content, and that's annoying - and where the advertising requires Javascript, that Javascript is often coming from third party sites and that's a security risk (especially when coupled with Flash adverts and the ongoing security issues with that!)

All of that aside, there is simply no excuse for making basic navigation on the site in question Javascript only. Some links appear to work without it, but the main content is effectively hidden away behind Javascript (and some links that only work with Javascript are themselves effectively hidden by same text/background colour, unless Javascript is enabled).

I know perfectly well that WordPress sites can be made functional in browsers that don't have Javascript - I have three set up - so I suspect the problem may lie in the WordPress theme the OP has used (Press Customizr). Whatever the cause, as it stands that site may actually be on the wrong side of the Disability Discrimination Act on web accessibility grounds - though I'm far from an expert on that (by any means).

I know I'm starting to sound harsh and mean (my true nature emerges...), but I have very strong views on (and personally adhere where possible to a policy of) making sites accessible and maintaining web standards. The golden rule of that is that you can use whatever gimmicks you want, but you must make the site degrade gracefully so that it is accessible. (That's not a reference to hiding stuff behind a log-in, btw - that's a different matter altogether; this is just about the site design).

Having said all that, the truth is I like the idea of the site, and wish the OP all the best with it - but saying nice things about the idea and sentiment of the site is one thing: As it stands the actual site itself isn't something I can say nice things about. Sorry.



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Vince M Hudd - Soft Rock Software

(I only came here looking for fellow apiarists...)



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Thank you for all your advice and comments. I think i do need some technical advice in order to advance my website. So i have approached someone who is able, over the next few weeks, to help me advance this site somewhat. With their help, i hope to take all your comments onboard.

Once again, thank you for the time and support you have given to comment.

__________________

         Natasha Everard

Bewitching Bookkeeping Services 

 

avatar?id=1621986&m=75&t=1491227326

Winner of the PQ Magazine

Editors Choice Award 2017 

 

 

 



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As said, give the number of users you appear to have I wouldn't worry. You clearly know far more than anyone here does about building a following. I've been going a few years with my site and barely have 1,000 members.

Kris

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BKN Most Innovative Accountancy Firm 2012

Director and Co-Founder of The Bookkeepers Alliance

 

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